Content Creation
Our team creates compelling stories that help to highlight features, benefits and the value of your product, service and business as a whole. More than building a narrative, we also ensure it is disseminated through appropriate channels for maximum impact.
We Have All Of The Tools
Every client has a story to tell and it is up to us to help them tell it. We start by listening and researching their business, brand, the ways they conduct business and market within which they operate. Then we start to build their story by formulating goals, strategies and an overarching storyline that can be told through many integrated channels: web content, blog articles, digital media, newsletters and brochures.
Of course we engage our client at key touch points to ensure they understand how we would like to tell their story, so they are always involved in the decision making process. Ultimately, we want to create and tell a story that is going to work best for our client and their products and services.
Connect with us to find out how we can help your business or organization.
Our Content Development And Copywriting Services Include:
- Web Content
- Blog Articles
- Learning Content and Materials
- Newsletters
- Brochures
- Press Releases
Content Development Case Study: The Barrett Centre for Technology Innovation
In 2021 two CA14 partners were assigned a high profile, high quality booklet to showcase the Barrett Centre for Technology Innovation, one of Humber College’s flagship facilities. After a series of consultations with the client, it became apparent that the scope of the project increased dramatically from what it was originally thought to be, which included taking on development of all the content for the piece including research, interviewing and writing. The time line for this project was short considering its scope. Within half a year the finished product was delivered. CA14 not only developed the content, with input and approvals by multiple stakeholders, but also designed and produced the 36-page perfect bound book – a perfect example of our integrated one-stop shopping approach!
