We give our clients an integrated solution to support their brand, and their success.
ALTA - wanted better connections in their markets
A mature B2B right in our home town, specializing in the design and manufacture of high quality interconnect products and custom services, had grown up and wanted to show it. Alta Electronics, now Alta, keeps the electronics and electrical components of many industries plugged and playing. Their established and trusted image and messaging needed to reflect new products, services and international scope.
A brand audit was conducted to fully understand marketplace perceptions. The outcomes were used to evolve and refresh the corporate identity – bold, exciting, elegant. Greater familiarity with customers experiences and expectations helped fuel a web site redevelopment featuring the complete range of product and services to all their market verticals and a strong message that, “We Connect.”
AMVIC - building a brand system
Amvic Building System is a major B2B player in the building insulation market with their unique insulated concrete form product and ancillary line. We have worked successfully to integrate their marketing communications over several years.
Recently Amvic asked us to review, analyze and refresh their complete visual brand. Our design and creative team systematized new versions and variations of the company’s corporate identity, advertising, print promotion, catalogues and technical bulletins. Then, we were challenged with creating an ad campaign which would differentiate Amvic from a broad field of competitors. The results – Amvic stands out!
Green Propeller - what’s in a brand?
Working with numerous professional services has got us thinking straight about differentiation. Green Propeller asked us to re-evaluate their brand and marketing. We felt that they were deeply committed to responsive design and responsible architecture.
We embedded the concept that green is not just a sector colour but a symbol of the company’s culture, character and commitment. We reflected that in creating a refreshed brand, brand guidelines, a new website, collateral, team photography and social media coaching. It helped make the business feel, look and be different.
Halton Hills Chamber of Commerce springs to life
We have been members, supporters and volunteers of our Chamber for many years. We consider it one of the most useful organizations in the community both for businesses and the public.
They approached us to refresh and invigorate their signature community spring show. We developed a new name for the event with brand design and messaging, as well as signage, collateral material, ads, and social media assistance, along with participant and visitor surveys for their last two annual shows.
Dr. Oksana Peredery, ND - a natural fit
Dr. Peredery is a naturopath who looked us up when she moved her practice to Halton Hills.
She was looking for assistance to achieve her objective of quickly creating awareness for her services and to connect with the Halton Hills community.
Our small business launch team worked with Dr. Peredery to: develop new branding, corporate identity and collateral materials; develop her new website; coach her on using social media to engage the community; and ultimately grow her business.
Some of the other organizations our team members have worked for: